Michael, United States

Growing up in a military family, Michael moved more than 30 times around the world and the U.S. After getting a degree in economics and an MBA, he worked for many years as a marketer at Kraft Foods. He even did a stint as a professional rock musician, gaining local fame in New York, while keeping his day job. Marriage to a screenwriter brought Michael to the West Coast, where he first worked for Mattel. Later he was the global marketing lead of The Sims franchise at Electronic Arts. Living in San Francisco, he inevitably heard the call of the start-up and became CMO of a fledgling robotics firm, then the co-founder of a mobile app start-up. That was when he realised the importance of proper coding skills. In fundraising meetings, investors kept asking, “Can you code?”

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